SMU News

[Apr. 21st, 2022] Saemaul Undong Youths Public Relations Team SAELUV 2nd Group Starting Ceremony
Drafter
Date
2022-11-21 17:37:17
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12 teams (37 people) for Saemaul Undong Video content Production

Saemaul Undong Youths Public Relations Team, organized by Korea Saemaul Undong Center(President YUM Hong Chul) and hosted by the Ministry of the Interior and Safety(Minister JEON Hae-cheol), *'SAELUV 2nd Group' starting ceremony was held on April 21st at the Center.

* 'SAELUV' is a compound word of Saemaeul's 'SAE' and 'LUV' which contains the meaning of 'Saemaul love,' 'making people love Saemaul,' and ' becoming a celebrity'.

‘LUV’ is used as an abbreviation of 'LOVE', and ‘SAELUV’ sounds similar to ‘celebrity’ in Korean.

The Saemaul Undong Youths Public Relations Team ‘SAELUV’ was launched to promote communication with young people and effectively inform the main direction of Saemaul Undong through video content, both internally and externally.

A total of 12 teams (37 people) were selected for the 2nd Group of Saemaul Undong Youths Public Relations Team. After the starting ceremony, they will be active for 9 months from April to December, producing live Saemaul Undong events and videos related to Saemaul Undong records and posting them on the Korea Saemaul Undong Center YouTube channel and SNS.

The Starting Ceremony was held in the order of presentation of Letters of Appointment, a Special Lecture by the President YUM Hong Chul of Korea Saemaul Undong Center, a Lecture by a Video Content Expert, and a Video Planning Meeting.






 

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